Library of American University of Madaba

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Marshall, Greg W.

Essentials of marketing management / Greg W. Marshall, Mark W. Johnston. - New York, NY : McGraw-Hill/Irwin, 2011. - 1 v. (various pagings) : ill. ; 29 cm.

Includes bibliographical references and index.

ISBN: 9780071082020

Subjects--Topical Terms:
Marketing--management

LC Class. No.: HF5415.13 / .M3634 2011

Dewey Class. No.: 658.8 / M363