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Paxson, Peyton.

Mass communications and media studies : an introduction / Peyton Paxson. - New York : Continuum, 2010. - viii, 251 p. : ill. ; 23 cm.

Includes bibliographical references and index.

Mass communications and contemporary culture -- Media studies and media literacy -- Advertising -- Television -- Radio and music -- Print media -- Movies and video -- The Internet -- New media -- Disaggregation and convergence -- Mass communications and the legal environment -- Globalization.

9781441108951 (pbk. : alk. paper) 1441108955 (pbk. : alk. paper)


Mass media.

P90 / .P357 2010

302.23 / P357

Languages: 
English |