Godson, Mark.
Relationship marketing /
by Mark Godson.
- Oxford : Oxford University Press, 2009.
- xii, 361 p. : ill. ; 25 cm.
Includes bibliographical references and index.
9780199211562 (pbk.) 0199211566 (pbk.)
Relationship marketing.
Relatiemarketing.
HF5415.55 / G65
658.812 / G589