Marcus, Alfred Allen, 1950-
Management strategy : achieving sustained competitive advantage /
Alfred A. Marcus.
- New York : McGraw-Hill Irwin, 2005.
- xix, 196 p. : ill. 24 cm.
Includes bibliographical references and index.
9780071289412 0072951877 (alk. paper)
Strategic planning.
Management
Competition.
HD30.28 / .M3527 2005
658.4012 / M352