Saloner, Garth.
Strategic management /
Garth Saloner, Andrea Shepard, Joel Podolny.
- New York : Wiley, 2001.
- xvii, 442 p. : ill. ; 25 cm.
Includes bibliographical references and index.
9780470009475 0471380717 (cloth : alk. paper)
Strategic planning.
HD30.28 / S25
658.4021 / S175