Library Of American University Of Madaba

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Solomon, Michael R.

Consumer behavior : buying, having, and being / Michael R. Solomon. - 10th ed. - Harlow, England : Pearson Education, 2013. - 639 p. : col. ill. ; 29 cm.

Includes bibliographical references and indexes.

ISBN: 9780273767312 (pbk.) 0273767313 (pbk.)

Subjects--Topical Terms:
Consumer behavior.
Market surveys.

Dewey Class. No.: 658.8342 / S689