Library of American University of Madaba

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Davies, Barry J.

Managing retail consumption / Barry J. Davies and Philippa Ward. - Chichester, England : Wiley, 2002. - xi, 358 p. : ill. ; 24 cm.

Includes bibliographical references and index.

ISBN: 0471489123 9780471489122

Subjects--Topical Terms:
Retail trade--Management.
Consumer satisfaction.

Dewey Class. No.: 658.87 / D255