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Owen, Aneirin Sion.

Accounting for business studies / Aneirin Sion Owen. - Boston, Mass. : Elsevier Butterwort-Heinemann, 2003. - ix, 430 p. : ill. ; 27 cm.

Includes index.

Covers the business perspective rather than an accounting perspective; provides a tight pedagogic structure; covers e-business, including case studies; covers globalization, including case studies; provides business skills, interpretation, analysis and communication; shares IT integrated into specific business situations; covers risk factors and risk reduction; and includes models such as Porter's Five Forces, Supply Chain, and Product Life Cycle.

0750658347 9780750658348


Accounting.
Business mathematics.
Business--Mathematical models.
Business logistics.
Product life cycle.
Marketing

657 / O971

Languages: 
English |