Accounting for business studies /
Aneirin Sion Owen.
- Boston, Mass. : Elsevier Butterwort-Heinemann, 2003.
- ix, 430 p. : ill. ; 27 cm.
Includes index.
Covers the business perspective rather than an accounting perspective; provides a tight pedagogic structure; covers e-business, including case studies; covers globalization, including case studies; provides business skills, interpretation, analysis and communication; shares IT integrated into specific business situations; covers risk factors and risk reduction; and includes models such as Porter's Five Forces, Supply Chain, and Product Life Cycle.
0750658347 9780750658348
Accounting. Business mathematics. Business--Mathematical models. Business logistics. Product life cycle. Marketing