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Ruhe, Gunther.

Product release planning : methods, tools, and applications / Gunther Ruhe. - Boca Raton, FL : CRC Press, 2010. - xvi, 323 p. : ill. ; 25 cm.

Includes bibliographical references (p. 305-318) and index.

ISBN: 9780849326202 (alk. paper)

Subjects--Topical Terms:
New products--Planning.
Product management.

LC Class. No.: HF5415.153 / R863

Dewey Class. No.: 658.802 / R863