Library of American University of Madaba

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Klimchuk, Marianne Rosner.

Packaging design : successful product branding from concept to shelf / Marianne Rosner Klimchuk and Sandra A. Krasovec. - Hoboken, N.J. : Wiley, 2006. - x, 262 p. : ill. (some col.) ; 25 cm.

Includes bibliographical references (p. 252-253) and index.

ISBN: 9780471720164 047172016X

Subjects--Topical Terms:
Packaging--Design--Pictorial works.

LC Class. No.: TS195.4 / .K65 2006

Dewey Class. No.: 658.564 / K652