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The future of global business : a reader / [edited by] Michael R. Czinkota, Masaaki Kotabe, Ilkka A. Ronkainen. - New York : Routledge, 2011. - xvi, 752 p. : ill. ; 24 cm.

Includes bibliographical references and index.

9780415800938 (hardback : alk. paper) 0415800935 (hardback : alk. paper) 9780415800945 (pbk. : alk. paper) 0415800943 (pbk. : alk. paper) 9780203878132 (ebook) 0203878132 (ebook)


Export marketing.
International business enterprises.
International trade.

HF1416 / F889

338.88 / F889