Library of American University of Madaba

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Solomon, Michael R.

Consumer behavior : buying, having, and being / Michael R. Solomon - 12th., global ed. - Harlow, England ; Boston, MA : Pearson Education, 2018. - 623 p. : col. ill. ; 29 cm - Always learning .

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Includes bibliographical references and indexes

ISBN: 9781292153100 1292153105 9781292153209

Subjects--Topical Terms:
Consumer behavior.
Market surveys

Dewey Class. No.: 658.8342 / S689