Library Of American University Of Madaba

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O'Connor, John, 1960-

Marketing in the digital age / John O'Connor, Eamonn Galvin. - 2nd ed. - Harlow, England : Financial Times/Prentice Hall, 2001. - xiv, 216 p. : ill. ; 25 cm.

Rev. ed. of: Marketing and information technology : the strategy, application and implementation of IT in marketing / John O'Connor, Eamonn Galvin. 1997.

Includes bibliographical references and index.

ISBN: 9780273641957 0273641956

Subjects--Topical Terms:
Internet marketing.

LC Class. No.: HF5415.1265 / O255

Dewey Class. No.: 658.84 / O183