Library of American University of Madaba

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Moon, Youngme

Different : escaping the competitive herd / Youngme Moon, illustrations by Lynn Carruthers. - New York : Crown Business, 2010. - xviii, 268 p. : ill.

Includes bibliographical references and index

ISBN: 9780307460851

Subjects--Topical Terms:
Marketing
Competition.

Dewey Class. No.: 658.8 / M818