The six immutable laws of mobile business /
Philip Sugai, Marco Koeder, Ludovico Ciferri.
- Hoboken, N.J. : Wiley, 2010.
- xix, 201 p. : ill. ; 24 cm.
Includes bibliographical references and index.
Immutable law no. 1: value over culture -- Immutable law no. 2: the law of the ecosystem -- Immutable law no. 3: mobility empowers -- Immutable law no. 4: the value of time zones -- Immutable law no. 5: mobile-specific business models are essential -- Immutable law no. 6: the future is simplexity -- Parting thoughts.
9780471741466 (pbk.) 0471741469 (pbk.)
Cell phone services industry--Japan. Cell phones--Social aspects--Japan. Mobile communication systems--Economic aspects. Cell phone services industry--Management. New products.