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Fiske, John.

Introduction to communication studies / John Fiske ; with new introductory essay on Why Fiske still matters, by Henry Jenkins ; and with a new discussion on the topic of Structuralism and semiotics, Fiske-style between Ron Becker ... [et al.]. - 3rd ed. - London ; New York : Routledge, 2011. - li, 195 p. : ill. ; 23 cm. - Routledge classics .

Includes bibliographical references and index.

9780415596497 (pbk.) 0415596483 (hardback) 9780415596480 (hardback) 0415596491 (pbk.)


Communication.
Semiotics.

P90 / .F58 2011

302.2 / F541

Languages: 
English |