Library of American University of Madaba

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Chisnall, Peter M.

Marketing research / Peter M. Chisnall. - 3rd ed. - London : McGraw-Hill, 1986. - x, 352 p. : ill. ; 25 cm. - The McGraw-Hill marketing series .

Includes bibliographies and index.

ISBN: 0070841551 (pbk.) 9780070841550

Subjects--Topical Terms:
Marketing research.

LC Class. No.: HF5415.2 / .C48 1986

Dewey Class. No.: 658.83 / C542