Supply chain in the pharmaceutical industry : strategic influences and supply chain responses /
Rob Whewell.
- Farnham, England ; Burlington, VT : Gower, 2010.
- viii, 259 p. : ill. ; 25 cm.
Includes bibliographical references and index.
The role of technology in the supply chain -- Managing supply chain technology -- The economic significance of healthcare investment -- The importance of intellectual property : its development and protection -- The operational provision of healthcare -- Conflicting goals within the supply chain -- Diversion and parallel trade -- Tactical responses to diversion -- Managing compliance -- The case for enhanced patient protection -- Applying technology to secure the supply chain to patients -- The importance of information -- The future of healthcare.
9780566086953 (hbk.) 0566086956 (hbk.)
Pharmaceutical industry--Materials management. Pharmaceutical industry--Costs. Pharmaceutical industry--Customer services. Business logistics. Medical supplies. Economics, Pharmaceutical. Technology, Pharmaceutical--economics. Cost Control. Drugs