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Whewell, Rob.

Supply chain in the pharmaceutical industry : strategic influences and supply chain responses / Rob Whewell. - Farnham, England ; Burlington, VT : Gower, 2010. - viii, 259 p. : ill. ; 25 cm.

Includes bibliographical references and index.

The role of technology in the supply chain -- Managing supply chain technology -- The economic significance of healthcare investment -- The importance of intellectual property : its development and protection -- The operational provision of healthcare -- Conflicting goals within the supply chain -- Diversion and parallel trade -- Tactical responses to diversion -- Managing compliance -- The case for enhanced patient protection -- Applying technology to secure the supply chain to patients -- The importance of information -- The future of healthcare.

9780566086953 (hbk.) 0566086956 (hbk.)


Pharmaceutical industry--Materials management.
Pharmaceutical industry--Costs.
Pharmaceutical industry--Customer services.
Business logistics.
Medical supplies.
Economics, Pharmaceutical.
Technology, Pharmaceutical--economics.
Cost Control.
Drugs

HD9665.5 / .W48 2010

615.10687 / W48