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New Perspectives on Industrial Organization (Record no. 25420)

000 -LEADER
fixed length control field 04684nam a22004575i 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140310152706.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr nn 008mamaa
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120720s2012 xxu| s |||| 0|eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781461432418
978-1-4614-3241-8
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD28-70
Classification number HD2321-4730.9
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 338.6
Edition number 23
264 #1 -
-- New York, NY :
-- Springer New York :
-- Imprint: Springer,
-- 2012.
912 ## -
-- ZDB-2-SBE
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Tremblay, Victor J.
Relator term author.
245 10 - IMMEDIATE SOURCE OF ACQUISITION NOTE
Title New Perspectives on Industrial Organization
Medium [electronic resource] :
Remainder of title With Contributions from Behavioral Economics and Game Theory /
Statement of responsibility, etc by Victor J. Tremblay, Carol Horton Tremblay.
300 ## - PHYSICAL DESCRIPTION
Extent XXVI, 811 p. 156 illus., 1 illus. in color.
Other physical details online resource.
440 1# - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Springer Texts in Business and Economics,
International Standard Serial Number 2192-4333
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Chapter 1 Introduction -- Chapter 2 Demand, Technology, and the Theory of the Firm -- Chapter 3 Introductory Game Theory and Economic Information -- Chapter 4 Behavioral Economics -- Chapter 5 Perfect Competition and Market Imperfections -- Chapter 6 Monopoly and Monopolistic Competition -- Chapter 7 Product Differentiation -- Chapter 8 Market Structure, Industry Concentration, and Barriers to Entry -- Chapter 9 Cartels -- Chapter 10 Quantity and Price Competition in Static Oligopoly Models -- Chapter 11 Dynamic Monopoly and Oligopoly Models -- Chapter 12 Market Power -- Chapter 13 Product Design, Multiproduct Production, and Brand Proliferation -- Chapter 14 Price Discrimination and Other Marketing Strategies -- Chapter 15 Advertising -- Chapter 16 Advertising and Welfare -- Chapter 17 Technological Change, Dynamic Efficiency, and Market Structure -- Chapter 18 Horizontal, Vertical, and Conglomerate Mergers -- Chapter 19 Efficiency, Equity, and Corporate Responsibility in Imperfect Competition -- Chapter 20 Antitrust Law and Regulation -- Chapter 21 Industry and Firm Studies.
520 ## - SUMMARY, ETC.
Summary, etc This book covers the main topics that students need to learn in a course on Industrial Organization.It reviews the classic models and important empirical evidence related to the field. However,it will differ from prior textbooks in two ways.First,this book incorporates contributions from behavioral economics and neuroeconomics, providing the reader with a richer understanding of consumer preferences and the motivation for many of the business practices we see today.The book discusses how firms exploit consumers who are prone to making mistakes and who suffer from cognitive dissonance, attention lapses,and bounded rationality,for example and will help explain why firms invest in persuasive advertising, offer 30-day free trials, offer money-back guarantees, and engage in other observed phenomena that cannot be explained by the traditional approaches to industrial organization.  A second difference is that this book achieves a balance between textbooks that emphasize formal modeling and those that emphasize the history of the field, empirical evidence, case studies,and policy analysis.This text puts more emphasis on the micro-foundations (i.e., consumer and producer theory),classic game theoretic models, and recent contributions from behavioral economics that are pertinent to industrial organization.Each topic will begin with a discussion of relevant theory and models and will also include a discussion of concrete examples,empirical evidence, and evidence from case studies.This will provide students with a deeper understanding of firm and consumer behavior,of the factors that influence market structure and economic performance, and of policy issues involving imperfectly competitive markets.The book is intended to be a textbook for graduate students, MBAs and upper-level undergraduates and will use examples, graphical analysis,algebra,and simple calculus to explain important ideas and theories in industrial organization.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Economics.
Topical term or geographic name as entry element Economic policy.
Topical term or geographic name as entry element Industrial organization (Economic theory).
Topical term or geographic name as entry element Economics/Management Science.
Topical term or geographic name as entry element Industrial Organization.
Topical term or geographic name as entry element Economics/Management Science, general.
Topical term or geographic name as entry element Economic Policy.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Tremblay, Carol Horton.
Relator term author.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element SpringerLink (Online service)
773 0# - HOST ITEM ENTRY
Title Springer eBooks
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Display text Printed edition:
International Standard Book Number 9781461432401
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://dx.doi.org/10.1007/978-1-4614-3241-8
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type E-Book
Copies
Price effective from Permanent location Date last seen Not for loan Date acquired Source of classification or shelving scheme Koha item type Damaged status Lost status Withdrawn status Current location Full call number
2014-04-14AUM Main Library2014-04-14 2014-04-14 E-Book   AUM Main Library338.6
Languages: 
English |
العربية