| 000 -LEADER |
|---|
| fixed length control field |
00720nam#a2200205#a#4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20190725131241.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
140521 2010 sz eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9782940411283 |
| 041 ## - Language |
|---|
| Language code of text/sound track or separate title |
eng |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.4063 |
| Item number |
A124 |
| 100 10 - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Abbing, Erik Roscan |
| 9 (RLIN) |
19684 |
| 245 10 - IMMEDIATE SOURCE OF ACQUISITION NOTE |
|---|
| Title |
Brand-driven innovation : |
| Remainder of title |
strategies for development and design : required reading range model reader / |
| Statement of responsibility, etc |
Erik Roscan Abbing. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Lausanne : |
| Name of publisher, distributor, etc |
AVA Academia, |
| Date of publication, distribution, etc |
2010. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
208 p. : |
| Other physical details |
col. ill. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Branding (Marketing) |
| 9 (RLIN) |
25833 |
|
|---|
| Topical term or geographic name as entry element |
Brand name products. |
| General subdivision |
Design |
| 9 (RLIN) |
43844 |
|
|---|
| Topical term or geographic name as entry element |
Organizational change. |
| 9 (RLIN) |
1812 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Item type |
Book |
