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The orange code : (Record no. 5560)

000 -LEADER
fixed length control field 01778cam a2200313 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200302135148.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130610s2009 njua 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0470287233 (cloth)
International Standard Book Number 9780470287231 (cloth)
International Standard Book Number 0470538791
International Standard Book Number 9780470538791
041 ## - Language
Language code of text/sound track or separate title eng
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HG2613.W724
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 332.1202854678
Edition number 22
Item number I545
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kuhlmann, Arkadi,
Dates associated with a name 1946-
9 (RLIN) 27459
245 14 - IMMEDIATE SOURCE OF ACQUISITION NOTE
Title The orange code :
Remainder of title how ING Direct succeeded by being a rebel with a cause /
Statement of responsibility, etc Arkadi Kuhlmann, Bruce Philp.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Hoboken, NJ :
Name of publisher, distributor, etc Wiley,
Date of publication, distribution, etc 2009.
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 252 p. :
Other physical details ill. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Includes index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note The guy in the cape : leading from the front -- Pixie dust : powered by purpose -- The dirty dozen : we could be heroes -- Clicking : the conundrum of advertising -- You say you want a revolution? : the opposite of a bank -- Saving the savers : walking the talk -- It takes a village : building the orange brand nation -- The money on the table : winning the battle, losing the war -- Steering by the stars : beyond managing -- Herding cats : how to snatch defeat from the jaws of victory -- Peeling the orange : a guided tour of the orange code, and what it means to us.
610 20 - SUBJECT ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element ING Direct.
9 (RLIN) 27460
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Banks and banking
Geographic subdivision United States.
9 (RLIN) 14895
Topical term or geographic name as entry element Internet banking
Geographic subdivision United States.
9 (RLIN) 27461
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Philp, Bruce,
Dates associated with a name 1958-
9 (RLIN) 27462
Relator term author
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier http://www.loc.gov/catdir/toc/ecip0821/2008026311.html
Materials specified Publisher description
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy1009/2008026311-d.html
Materials specified Contributor biographical information
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy1009/2008026311-b.html
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Book
Copies
Price effective from Permanent location Date last seen Not for loan Date acquired Source of classification or shelving scheme Koha item type Lost status Cost, normal purchase price Withdrawn status Source of acquisition Cost, replacement price Damaged status Barcode Shelving location Current location Public note Full call number
2012-06-20AUM Main Library2013-06-10 2013-06-10 Book 10.61 Jordan Book Centre7.43 AUM-001715English Collections HallAUM Main LibraryJBC/2012/6137332.1202854678 I545
2012-06-20AUM Main Library2013-06-10 2013-06-10 Book 10.61 Jordan Book Centre7.43 AUM-001716English Collections HallAUM Main LibraryJBC/2012/6137332.1202854678 I545
2012-06-21AUM Main Library2013-06-10 2013-06-10 Book 10.61 Jordan Book Centre7.43 AUM-001717English Collections HallAUM Main LibraryJBC/2012/6152332.1202854678 I545

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