Library Of American University Of Madaba
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Copycats : how smart companies use imitation to gain a strategic edge /
by Shenkar, Oded.
Published by : Harvard Business Press, (Boston, Mass. :) Physical details: 241 p. ; 22 cm. ISBN: 1422126730 Subject(s): Competition %Management. | Imitation %Economic aspects. | Diffusion of innovations %Management. | New products. | Strategic planning. Year: 2010
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| Item type | Location | Call Number | Status | Notes | Date Due |
|---|---|---|---|---|---|
 Book |
AUM Main Library | 658.4063 S541 (Browse Shelf) | Available | JBC/2011/10698 | |
| Book |
AUM Main Library | 658.4063 S541 (Browse Shelf) | Available | JBC/2011/10698 |
Includes bibliographical references and index.
Fat copycats -- The science and art of imitation -- The age of imitation -- The imitators -- Imitation capabilities and processes -- Imitation strategies -- The imovation challenge.
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