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Marketing : principles of advertising & IMC 2.e /

by Duncan, Tom
Published by : McGraw-Hill/Irwin, ([New York] :) Physical details: 724 p. ; 28 cm. ISBN: 0697778754 Subject(s): %Marketing | %Advertising. Year: 2008
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Item type Location Call Number Status Date Due
Book Book AUM Main Library English Collections Hall 659.1 D911 (Browse Shelf) Available
Book Book AUM Main Library English Collections Hall 659.1 D911 (Browse Shelf) Available
Book Book AUM Main Library English Collections Hall 659.1 D911 (Browse Shelf) Available
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659.1 C648Integrated advertising, promotion & marketing communications / 659.1 D911Marketing : 659.1 D911Marketing : 659.1 D911Marketing : 659.1 H122Advertising & promotion / 659.1 H122Advertising & promotion /

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