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The language of graphic design : an illustrated handbook for understanding fundamental design principles /

by Poulin, Richard
Published by : Rockport Pub., (Beverly, Mass. :) Physical details: 287 p. : ill. (chiefly col.) ; 27 cm. ISBN: 1592538258 Subject(s): Graphic arts. | %Design Year: 2012
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Item type Location Call Number Status Notes Date Due
Book Book AUM Main Library English Collections Hall 741.6 P874 (Browse Shelf) Available 20170187

Includes bibliographical references (p. 272-274) and index

Point -- Line -- Shape -- Form -- Light -- Color -- Texture -- Scale -- Movement -- Space -- Balance -- Symmetry -- Asymmetry -- Tension -- Closure -- Expression -- Abstraction -- Tone -- Contrast -- Figure ground -- Frame -- Proportion -- Image -- Pattern -- Typography -- Grid

'The Language of Graphic Design' provides graphic design students and practitioners with an in-depth understanding of the fundamental elements and principles of their language, what they are, why they are important and how to use them effectively

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