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Pharmaceutical metrics : measuring and improving R & D performance /

by Zuckerman, David S.
Published by : Gower, (Aldershot, England ; | Burlington, VT :) Physical details: xiv, 132 p. : ill. ; 31 cm. ISBN: 056608676X Subject(s): Pharmaceutical industry %Research %Statistical methods. | Pharmaceutical industry %Marketing %Research %Statistical methods. | Drugs %Marketing %Research %Statistical methods. | Drug Industry %organization & administration. | Biomedical Research %economics. | Models, Statistical. | Research Design. Year: 2006
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Item type Location Call Number Status Notes Date Due
Book Book AUM Main Library 615.10685 Z83 (Browse Shelf) Available JBC/2011/10730
Book Book AUM Main Library 615.10685 Z83 (Browse Shelf) Available JBC/2011/10730

Includes index.

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