Library Of American University Of Madaba Search for 'pb:McGraw-Hill/Irwin, and au:Peter, J. Paul.'

Marketing management : , knowledge and skills /

By Peter, J. Paul.. New York : McGraw-Hill Irwin, 2011 . xviii, 830 p. : 27 cm.. 9780071221122 | 0073530050 (alk. paper) | 9780073530055 (alk. paper)

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A preface to marketing management /

By Peter, J. Paul.. New York : McGraw-Hill/Irwin, 2011 . xiv, 258 p. : 26 cm.. 9780073529967 (alk. paper) | 0073529966 (alk. paper) | 9780071221115 (pbk.) | 0071221115 (pbk.)

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Consumer behavior & marketing strategy /

By Peter, J. Paul.. New York : McGraw-Hill Irwin, 2010 . xix, 554 p. : 27 cm.. 0071267816 | 9780071267816

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