Library of American University of Madaba Search for 'su:Advertising. and branch:MAIN and su-to:Marketing and su-to:Advertising'

Strategic advertising management /

By Percy, Larry.. Oxford : Oxford University Press, 2009 . xviii, 424 p. : 25 cm.. 9780199532575 | 0199532575

Place Hold on Strategic advertising management /

Turn clicks into customers : , proven marketing techniques for converting online traffic into revenue /

By Forrester, Duane.. New York : McGraw-Hill, 2010 . xv, 220 p. : 24 cm.. 9780071635165 (alk. paper) | 0071635165

Place Hold on Turn clicks into customers :

Presentation planning and media relations for the pharmaceutical industry /

By Lidstone, John,. Aldershot, Hants, England ; | Burlington, VT, : Gower, 2003 . vi, 151 p. : 25 cm.. 0566085364 (alk. paper) | 9780566085369

Place Hold on Presentation planning and media relations for the pharmaceutical industry /

Wiley international encyclopedia of marketing /

Chichester, England : Wiley, 2011 . 7 v. : 26 cm.. 9781405161787 (set) | 1405161787 (set)

Place Hold on Wiley international encyclopedia of marketing /

Copywriting : , successful writing for design, advertising and marketing /

By Shaw, Mark. London : Laurence King, 2009 . 216 p. : 9781856695688

Place Hold on Copywriting :

The iovemarks effect : , winning in the consumer revolution /

By Roberts, Kevin. Brooklyn, NY : Power House Books, 2006 . 272 p. : 9781576872673

Place Hold on The iovemarks effect :

Lovemarks : , the future beyond brands /

By Roberts, Kevin. New York : Power House Books, 2005 . 245 p. : 9781576872703

Place Hold on Lovemarks :

The anatomy of buzz : , real-life lessons in world-of- mouth marketing /

By Rosen, Emanuel. New York : Doubleday, 2004 . xvi, 360 p. 9780385526326

Place Hold on The anatomy of buzz :

Rubies in the orchard : , the POM queen's secrets to marketing just about anything /

By Resnick, Lynda. New York : Broadway Book, 2010 . xxviii, 211 p. [8] of plates. 9780385525794

Place Hold on Rubies in the orchard :

It's not who you know, it's who knows you! : , the small business guide to raising your profits by raising your profile /

By Avrin, David.. Hoboken, N.J. : Wiley, 2010 . xxii, 216 p. ; 24 cm.. 9780470483244 | 0470483245

Place Hold on It's not who you know, it's who knows you! :

Pay-per-click search engine marketing : , an hour a day /

By Szetela, David,. Indianapolis, Ind. : Wiley, 2010 . xxxvi, 395 p. : 24 cm.. 9780470488676 (pbk.) | 0470488670 (pbk.)

Place Hold on Pay-per-click search engine marketing :

Advertising and promotion : , an integrated marketing communications perspective /

By Belch, George E.. New York : McGraw-Hill/Irwin, 2012 . xxxv, 769 p. : 29 cm.. 9780071314404 | 0071314407

Place Hold on Advertising and promotion :

Handbook of research on digital media and advertising : , user generated content consumption /

Hershey, PA : Information Science Reference, 2011 . xxvi, 742 p. : 29 cm.. 9781605667928 (hbk.) | 1605667927 (hbk.)

Place Hold on Handbook of research on digital media and advertising :

Marketing : , principles of advertising & IMC 2.e /

By Duncan, Tom. [New York] : McGraw-Hill/Irwin, 2008 . 724 p. ; 28 cm.. 9780697778758

Place Hold on Marketing :

The art of client service /

By Solomon, Robert.. New York : Kaplan, 2008 . xxviii, 180 p. : 20 cm.. 9781427796714 | 1427796718

Place Hold on The art of client service /

Advertising campaign strategy : , a guide to marketing communication plans /

By Parente, Donald.. Fort Worth : Dryden Press, 2000 . xxi, 371 p. : 24 cm.. 003021114X | 9780030211140

Place Hold on Advertising campaign strategy :

Online marketing heroes : , interviews with 25 successful online marketing gurus /

By Miller, Michael,. Indianapolis, Ind : Wiley Pub., 2008 . xvi, 319 p. ; 24 cm.. 9780470242049 | 0470242043

Place Hold on Online marketing heroes :

Integrated advertising, promotion & marketing communications /

By Clow, Kenneth E.. Upper Saddle River, N.J. : Pearson Prentice Hall, 2004 . xxvii, 538 p. : 28 cm.. 0131405462 | 9780131405462

Place Hold on Integrated advertising, promotion & marketing communications /

Lexique du marketing et de la publicite : , francais-anglais anglais-francais.

Paris : Foucher, 1994 . 186 p. : 18 cm.. 221603018X | 9782216030187

Place Hold on Lexique du marketing et de la publicite :

Web marketing for dummies /

By Zimmerman, Jan.. Indianapolis, Ind : Wiley Pub., 2012 . xvi, 412 p. : 24 cm.. 9781118065167 (pbk : alk. paper) | 1118065166 (pbk : alk. paper)

Place Hold on Web marketing for dummies /

Colour hunting : , how colour influences what we buy, make and feel /

Amsterdam : Frame Publishers, 2011 . 264 p. : 27 cm.. 9789077174272 | 9077174273

Place Hold on Colour hunting :

Designing brand identity : , an essential guide for the entire branding team /

By Wheeler, Alina,. Hoboken, NJ : Wiley, 2018 . xi, 324 p. 28 cm.. 9781118980828

Place Hold on Designing brand identity :

The media handbook : , a complete guide to advertising media selection, planning, research, and buying /

By Katz, Helen E.,. New York : Routledge, 2017 . xx, 231 p. ; 24 cm. 9781138689169 | 1138689157 | 9781138689152 | 1138689165

Place Hold on The media handbook :

Digital and social media marketing : , a results-driven approach /

Milton Park, Abingdon, Oxon ; | New York, NY : Routledge, 2020 . xxvii, 336 p. ; 24 cm. . 9780367236021 | 9780367235901 | 9780429280689

Place Hold on Digital and social media marketing :

Integrated advertising, promotion, and marketing communications /

By Clow, Kenneth E.,. New York, NY : Pearson, 2022 . xx, 469 p. : 27 cm. 9781292411217 | 129241121x

Place Hold on Integrated advertising, promotion, and marketing communications /