Library of American University of Madaba Search for 'su:Marketing research and su-to:Marketing research'

Memorable customer experiences : , a research anthology /

Farnham, England ; | Burlington, VT : Gower, 2009 . xx, 295 p. : 25 cm.. 9780566088681 (hbk.) | 0566088681 (hbk.)

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Managing market relationships : , methodological and empirical insights /

By Lindgreen, Adam.. Farnham, Surrey, England ; | Burlington, VT : Gower Pub., 2008 . xvi, 223 p. : 24 cm.. 9780566088834 (alk. paper) | 0566088835 (alk. paper)

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Qualitative research methods in public relations and marketing communications /

By Daymon, Christine.. New York, NY : Routledge, 2011 . xi, 397 p. ; 25 cm.. 9780415471176 (hardback) | 0415471176 (hardback) | 9780415471183 (pbk.) | 0415471184 (pbk.)

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Marketing research : , a practical approach /

By Kolb, Bonita M.. Los Angeles, CA : SAGE, 2008 . xiii, 292 p. ; 24 cm.. 1412947960 (hbk.) | 9781412947961 (hbk.) | 1412947979 (pbk.) | 9781412947978 (pbk.)

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Marketing research : , methodological foundations /

By Churchill, Gilbert A.. Australia ; | Mason, OH : South-Western/Cengage Learning, 2010 . xx, 604 p. : 26 cm.. 9780324359954 | 9780538743778

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Basic marketing research /

By Churchill, Gilbert A.. Australia ; | Mason, OH : South-Western/Cengage Learning, 2010 . xxvi, 594 p. : 29 cm.. 9781439041406 | 9780324599343

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Exploring marketing research /

By Zikmund, William G.. Australia : Cengage Learning, 2010 . xxii, 714 p. : 28 cm.. 9780324788617

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Marketing research : , tools & techniques /

By Bradley, Nigel,. Oxford : Oxford University Press, 2010 . xx, 527 p. : 25 cm.. 9780199564347 (pbk.) | 0199564345 (pbk.)

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Marketing research /

Hoboken, N.J : Wiley, 2010 . xvii, 798 p. : 27 cm.. 9780470524619 | 9780470317259 (cloth : alk. paper) | 0470317256 (cloth : alk. paper)

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Data-driven marketing : , the 15 metrics everyone in marketing should know /

By Jeffery, Mark,. Hoboken, N.J : Wiley, 2010 . xxi, 298 p. : 24 cm.. 9780470504543 (cloth) | 0470504544 (cloth)

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Marketing research /

By Chisnall, Peter M.. London : McGraw-Hill, 1986 . x, 352 p. : 25 cm.. 0070841551 (pbk.) | 9780070841550

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Marketing research : , measurement and method : a text with cases /

By Tull, Donald S.. New York : Macmillan Pub. , 1987 . xvi, 845 p. : 24 cm.. 9780029468104 | 002421910X | 0029468108

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Market research : , marketing /

By Birn, Robin.. Oxford : Capstone Pub., 2002 . 118 p. ; 18 cm.. 9781841121949

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Marketing research : , measurement, method and application in Europe /

By Kent, Raymond A.. London : Thomson Learning, 2007 . xix, 592 p. : 28 cm.. 9781844803279 | 1844803279

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Fundamentals of marketing research /

Thousand Oaks, CA : Sage Pub., 2007 . 6 v. : 24 cm.. 1412921236 (cased) | 9781412921237

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Basic marketing research /

By Churchill, Gilbert A.. Mason, OH : Thomson/South Western, 2007 . xxv, 593 p. : 28 cm.. 9780324361025 | 0324361025

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Marketing research essentials. /

By McDaniel, Carl D.. Hoboken, N.J. : Wiley, 2010 . xxi, 507 p. : 26 cm. . 9780470169704 (pbk.) | 0470169702 (pbk.) | 9780470478332 | 0470478330

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Essentials of marketing research /

Boston, MA : McGraw-Hill, 2008 . xvi, 382 p. : 26 cm.. 9780071266345 | 0071266348

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Marketing research /

By McDaniel, Carl D.. Hoboken, N.J : Wiley, 2008 . xxx, 693 [65] p. : 27 cm. +. 9780470414361

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Essentials of marketing analytics/

By Hair, Joseph F.,. Dubuque : McGraw Hill Education, 2022 . xviii, 462 p. : 26 cm.. 9781260597745 | 9781264263639 | 9781264263608

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Marketing research : , an applied orientation /

By Malhotra, Naresh K.,. New York, NY : Pearson, 2020 . 882 p. ; 29 cm.. 9781292265636 | 1292265639 | 9780134734842 | 013473484X

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