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Strategic management : from theory to practice /

by Amason, Allen C.
Published by : Routledge, (New York :) Physical details: xviii, 295 p. : ill. ; 27 cm. ISBN: 0415871727 Subject(s): Strategic planning. | Management Year: 2011
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Item type Location Call Number Status Notes Date Due
Book Book AUM Main Library English Collections Hall 658.4012 A425 (Browse Shelf) Available JBC/2011/16930
Book Book AUM Main Library English Collections Hall 658.4012 A425 (Browse Shelf) Available JBC/2011/16930

Includes bibliographical references and index.

An introduction to strategic management -- Understanding organizational performance -- Tools of the trade: an overview of the framework -- Analyzing the environment: assessing the opportunities and threats -- Analyzing capabilities and resources: assessing the strengths and weaknesses -- Strategies for competitive advantage: value, customers and transactions -- Corporate and multi-business unit strategy -- Strategy implementation: fit, adaptation and learning -- A general framework: strategy, entrepreneurship and international business -- Strategic leadership: leading and governing.

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