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Social marketing and public health : , theory and practice /
Publication:
Oxford : Oxford University Press, 2010 . xiv, 351 p. : 25 cm.
Date:
2010
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Social marketing casebook /
by
French, Jeff.
Publication:
Thousand Oaks, CA : SAGE Publications Inc, 2011 . xvi, 280 p. : 25 cm.
Date:
2011
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Authors
French, Jeff.
Merritt, Rowena
Reynolds, Lucy.
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AUM Main Library
Topics
Health behavior.
Health Promotion
Health Promotion.
Marketing
Social Marketing.