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The iovemarks effect : , winning in the consumer revolution / by Roberts, Kevin Publication: Brooklyn, NY : Power House Books, 2006 . 272 p. : Date:2006 Availability: Copies available: AUM Main Library (2),
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Lovemarks : , the future beyond brands / by Roberts, Kevin Publication: New York : Power House Books, 2005 . 245 p. : Date:2005 Availability: Copies available: AUM Main Library (2),
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Designing brand identity : , an essential guide for the entire branding team / by Wheeler, Alina, Publication: Hoboken, NJ : Wiley, 2018 . xi, 324 p. 28 cm. Date:2018 Availability: Copies available: AUM Main Library (1),
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Advertising & promotion / by Hackley, Christopher E., Publication: London : SAGE, 2018 . xiv, 370 p. : 24 cm. Date:2018 Availability: Copies available: AUM Main Library (2),
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