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An introduction to visual research methods /   Publication: Abingdon, Oxon : Routledge, 2011 . xii, 218 p. : 25 cm. Date:2011 Availability: Copies available: AUM Main Library (1),
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Handbook of research on digital media and advertising : , user generated content consumption /   Publication: Hershey, PA : Information Science Reference, 2011 . xxvi, 742 p. : 29 cm. Date:2011 Availability: Copies available: AUM Main Library (2),
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Advertising & promotion / by Hackley, Christopher E., Publication: London : SAGE, 2018 . xiv, 370 p. : 24 cm. Date:2018 Availability: Copies available: AUM Main Library (2),
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