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The changing MO of the CMO : , how the convergence of brand and reputation is affecting marketers /
by Sachs, MaryLee.
Publication:
Burlington, VT : Gower, 2011
. xiv, 103 p. :
25 cm.
Date:2011
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How to measure and manage your corporate reputation /
by Hannington, Terry.
Publication:
Aldershot, England ; | Burlington, VT : Gower, 2004
. vi, 95 p. :
25 cm.
Date:2004
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Presentation planning and media relations for the pharmaceutical industry /
by Lidstone, John,
Publication:
Aldershot, Hants, England ; | Burlington, VT, : Gower, 2003
. vi, 151 p. :
25 cm.
Date:2003
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Corporate reputation : , managing opportunities and threats /
Publication:
Burlington, VT : Ashgate Pub., 2011
. xvi, 338 p. ;
25 cm.
Date:2011
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Qualitative research methods in public relations and marketing communications /
by Daymon, Christine.
Publication:
New York, NY : Routledge, 2011
. xi, 397 p. ;
25 cm.
Date:2011
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Getting started in communication : , a practical guide for activists and organisations /
by Norton, Michael
Publication:
New Delhi : Sage, 2003
. vii, 175 p.
Date:2003
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Real-time marketing & PR : , how to instantly engage your market, connect with customers, and create products that grow your business now /
by Scott, David Meerman.
Publication:
Hoboken, N.J. : Wiley, 2011
. xi, 244 p. :
24 cm.
Date:2011
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Handbook of Social Media Management
by Friedrichsen, Mike.
Publication:
. IX, 880 p. 174 illus., 47 illus. in color.
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This is PR : the realities of public relations /
by Newsom, Doug.
Publication:
Australia : Wadsworth Cengage Learning, 2013
. xiv, 369 p. :
26 cm.
Date:2013
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Public relations : , strategies and tactics /
by Wilcox, Dennis L.
Publication:
Harlow, England : Pearson Education, 2014
. 546 p. :
27 cm.
Date:2014
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Public relations /
by Gordon, Averill.
Publication:
Oxford : Oxford University Press, 2011
. xxi, 400 p. :
25 cm.
Date:2011
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Crisis communications : , the definitive guide to managing the message /
by Fink, Steven.
Publication:
New York : McGraw-Hill Education, 2013
. xx, 314 p. ;
24 cm.
Date:2013
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Sport promotion and sales management /
by Irwin, Richard L.,
Publication:
Champaign, IL : Human Kinetics, 2002
. xiii, 457 p. :
29 cm.
Date:2002
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Case studies in crisis communication : , international perspectives on hits and misses /
Publication:
New York : Routledge, 2012
. xxix, 554 p. :
27 cm.
Date:2012
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Underworld /
by DeLillo, Don.
Publication:
London : Picador, 1999
. 827 p. ;
25 cm.
Date:1999
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Public relations : , strategies and tactics /
by Wilcox, Dennis L
Publication:
Boston, MA : Pearson Education, 2009
. xxvii, 612 p. :
27 cm
Date:2009
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