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Qualitative research methods in public relations and marketing communications / by Daymon, Christine. Publication: New York, NY : Routledge, 2011 . xi, 397 p. ; 25 cm. Date:2011 Availability: Copies available: AUM Main Library (2),
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Handbook of Social Media Management by Friedrichsen, Mike. Publication: . IX, 880 p. 174 illus., 47 illus. in color. Availability: Copies available: AUM Main Library (1),
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