Logo savvy : top brand design firms share their naming and identity strategies /
Perry Chua, Dann Ilicic ; Wow Branding.
- Gloucester, Mass. : Rockport, 2007.
- 191 p. : ill (chiefly col.)
9781592533046 1592533053
Logos (Symbols)--Catalogs. Corporate image--Catalogs. Business names--Catalogs.