Library Of American University Of Madaba

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Zuckerman, David S.

Pharmaceutical metrics : measuring and improving R & D performance / David S. Zuckerman. - Aldershot, England ; Burlington, VT : Gower, 2006. - xiv, 132 p. : ill. ; 31 cm.

Includes index.

ISBN: 056608676X (alk. paper) 9780566086762

Subjects--Topical Terms:
Pharmaceutical industry--Research--Statistical methods.
Pharmaceutical industry--Marketing--Research--Statistical methods.
Drugs--Marketing--Research--Statistical methods.
Drug Industry--organization & administration.
Biomedical Research--economics.
Models, Statistical.
Research Design.

LC Class. No.: HD9665.5 / .Z83 2006

Dewey Class. No.: 615.10685 / Z83