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Exploring marketing research / (Record no. 1640)

000 -LEADER
fixed length control field 00808cam a2200229 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190921102726.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 081027s2010 at a b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780324788617
041 ## - Language
Language code of text/sound track or separate title eng
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number Z544
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Edition number 22
Item number Z544
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Zikmund, William G.
9 (RLIN) 14967
245 10 - IMMEDIATE SOURCE OF ACQUISITION NOTE
Title Exploring marketing research /
Statement of responsibility, etc William G. Zikmund, Barry J. Babin.
250 ## - EDITION STATEMENT
Edition statement 10th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Australia :
Name of publisher, distributor, etc Cengage Learning,
Date of publication, distribution, etc 2010.
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 714 p. :
Other physical details ill. ;
Dimensions 28 cm.
500 ## - GENERAL NOTE
General note Includes access code for access to Qualtrics, a web-based survey tool(http://www.qualtrics.com/exploring).
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
9 (RLIN) 275
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Babin, Barry J.
9 (RLIN) 14968
Relator term joint author
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Book
Copies
Price effective from Permanent location Date last seen Not for loan Date acquired Source of classification or shelving scheme Koha item type Lost status Cost, normal purchase price Withdrawn status Source of acquisition Cost, replacement price Damaged status Barcode Shelving location Current location Public note Full call number
2011-09-27AUM Main Library2013-03-04 2013-03-04 Book 47.56 Jordan Book center35.67 AUM-013738English Collections HallAUM Main LibraryJBC/2011/12360658.83 Z544
2011-09-27AUM Main Library2013-03-04 2013-03-04 Book 47.56 Jordan Book center35.67 AUM-013739English Collections HallAUM Main LibraryJBC/2011/12360658.83 Z544

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