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Introduction to marketing / (Record no. 1649)

000 -LEADER
fixed length control field 00817cam a2200241 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190921103818.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090522s2011 ohua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780538754873
041 ## - Language
Language code of text/sound track or separate title eng
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number L262
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
Item number L262
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lamb, Charles W.
9 (RLIN) 14933
245 10 - IMMEDIATE SOURCE OF ACQUISITION NOTE
Title Introduction to marketing /
Statement of responsibility, etc Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel.
250 ## - EDITION STATEMENT
Edition statement 11th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Mason, OH :
Name of publisher, distributor, etc South-Western Cengage Learning,
Date of publication, distribution, etc c2011.
300 ## - PHYSICAL DESCRIPTION
Extent xxv, 777 p. :
Other physical details col. ill. ;
Dimensions 29 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 740-756) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
9 (RLIN) 15042
9 (RLIN) 25454
Topical term or geographic name as entry element Marketing
General subdivision management
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Hair, Joseph F.
9 (RLIN) 14983
Relator term joint author
Personal name McDaniel, Carl D.
9 (RLIN) 14984
Relator term joint author
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Book
Copies
Price effective from Permanent location Date last seen Not for loan Date acquired Source of classification or shelving scheme Koha item type Lost status Cost, normal purchase price Withdrawn status Source of acquisition Cost, replacement price Damaged status Barcode Shelving location Current location Public note Full call number
2011-09-27AUM Main Library2013-03-04 2013-03-04 Book 44.72 Jordan Book center33.54 AUM-012500English Collections HallAUM Main LibraryJBC/2011/12360658.8 L262
2011-09-27AUM Main Library2013-03-04 2013-03-04 Book 44.72 Jordan Book center33.54 AUM-013567English Collections HallAUM Main LibraryJBC/2011/12360658.8 L262

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