000 -LEADER |
fixed length control field |
00896cam a22002415a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20190921121757.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
090204s2010 at a 000 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781439041406 |
|
International Standard Book Number |
9780324599343 |
041 ## - Language |
Language code of text/sound track or separate title |
eng |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.2 |
Item number |
C494 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.83 |
Edition number |
22 |
Item number |
C494 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Churchill, Gilbert A. |
9 (RLIN) |
15058 |
245 10 - IMMEDIATE SOURCE OF ACQUISITION NOTE |
Title |
Basic marketing research / |
Statement of responsibility, etc |
Gilbert A. Churchill Jr., Tom J. Brown, Tracy A. Suter. |
250 ## - EDITION STATEMENT |
Edition statement |
7th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Australia ; |
-- |
Mason, OH : |
Name of publisher, distributor, etc |
South-Western/Cengage Learning, |
Date of publication, distribution, etc |
2010. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxvi, 594 p. : |
Other physical details |
ill. ; |
Dimensions |
29 cm. |
500 ## - GENERAL NOTE |
General note |
Includes access code for free 4 month subscription to InfoTrac college edition, the online library (http://www.qualtrics.com/basic). |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing research. |
9 (RLIN) |
275 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Brown, Tom J. |
9 (RLIN) |
15059 |
Relator term |
joint author |
|
Personal name |
Suter, Tracy A. |
9 (RLIN) |
43580 |
Relator term |
joint author |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Item type |
Book |