| 000 -LEADER |
|---|
| fixed length control field |
00732cam a22002294a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200115151119.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
051207s2007 ohua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780324361025 |
|
|---|
| International Standard Book Number |
0324361025 |
| 041 ## - Language |
|---|
| Language code of text/sound track or separate title |
eng |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.2 |
| Item number |
.C49 2007 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Edition number |
23 |
| Classification number |
658.83 |
| Item number |
C563 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Churchill, Gilbert A. |
| 9 (RLIN) |
15058 |
| 245 10 - IMMEDIATE SOURCE OF ACQUISITION NOTE |
|---|
| Title |
Basic marketing research / |
| Statement of responsibility, etc |
Gilbert A.Churchill, Jr., Tom J. Brown. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
6th. international ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Mason, OH : |
| Name of publisher, distributor, etc |
Thomson/South Western, |
| Date of publication, distribution, etc |
2007. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxv, 593 p. : |
| Other physical details |
ill. ; |
| Dimensions |
28 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing research. |
| 9 (RLIN) |
275 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Brown, Tom J. |
| 9 (RLIN) |
15059 |
| Relator term |
author |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Item type |
Book |
