000 -LEADER |
fixed length control field |
00766nam#a2200229#a#4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20191030115011.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
140526 2009 nyu eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780199239429 |
041 ## - Language |
Language code of text/sound track or separate title |
eng |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.84 |
Item number |
L485 |
100 10 - MAIN ENTRY--PERSONAL NAME |
Personal name |
Lee, Kiefer |
9 (RLIN) |
18938 |
245 10 - IMMEDIATE SOURCE OF ACQUISITION NOTE |
Title |
Global marketing managemet : |
Remainder of title |
changes, new challenges / |
Statement of responsibility, etc |
Kiefer Lee, Steve Carter. |
250 ## - EDITION STATEMENT |
Edition statement |
2nd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
New York : |
Name of publisher, distributor, etc |
Oxford University Press, |
Date of publication, distribution, etc |
2009. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
viii, 656 p. : |
Other physical details |
col. ill. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
International business enterprises |
General subdivision |
Management. |
9 (RLIN) |
37901 |
|
Topical term or geographic name as entry element |
Strategic planning. |
9 (RLIN) |
1252 |
|
Topical term or geographic name as entry element |
Export marketing |
General subdivision |
Management. |
9 (RLIN) |
363 |
|
9 (RLIN) |
25454 |
Topical term or geographic name as entry element |
Marketing |
General subdivision |
management |
700 10 - ADDED ENTRY--PERSONAL NAME |
Personal name |
Carter, Steve |
Relator term |
joint author |
9 (RLIN) |
18940 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Item type |
Book |