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Game-based marketing : , inspire customer loyalty through rewards, challenges, and contests /
by Zichermann, Gabe,
Publication:
Hoboken, N.J. : Wiley, 2010
. xviii, 220 p. :
24 cm.
Date:2010
Availability:
Copies available:
AUM Main Library
(2),
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Planting flowers, pulling weeds : , identifying your most profitable customers to ensure a lifetime of growth /
by Rubio, Janet.
Publication:
New York : Wiley, 2002
. xiv, 272 p. :
24 cm.
Date:2002
Availability:
Copies available:
AUM Main Library
(1),
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