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Relationship marketing : , a consumer experience approach /
by Baron, Steve
Publication:
London : Sage, 2010
. 202 p.
Date:2010
Availability:
Copies available:
AUM Main Library
(2),
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Total relationship marketing /
by Gummesson, Evert
Publication:
Amsterdam : Butterworth-Heinemann, 2008
. xiv, 376 p. :
Date:2008
Availability:
Copies available:
AUM Main Library
(2),
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The effect of information technology (IT) capabilities and customer relationship management (CRM) on marketing performance : , an empirical study on commercial Jordanian banks in Amman /
by Sirbil, Mariam
Publication:
Amman : [s.n], 2012
. xii, 108 leaves.
Date:2012
Availability:
Copies available:
AUM Main Library
(1),
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