Library of American University of Madaba

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Wilde, Silvio.

Customer knowledge management: improving customer relationship through knowledge application / Silvio Wilde. - Heidelberg : Springer, 2011. - xvi, 143 p. : ill.

Includes bibliographical references (p. 131-137) and index.

ISBN: 9783642164750 (e-isbn) 3642164757 (e-isbn)

Subjects--Topical Terms:
Knowledge management.
Customer relations--Management--Data processing.

LC Class. No.: HD30.2 / .W5275 2011eb

Dewey Class. No.: 658.812 / W527