Library Of American University Of Madaba

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Perspectives in marketing, innovation and strategy / edited by Philip Kotler, [et al.]. - Oxon : Routledge, 2024. - xl, 254 p. ; 24 cm.

ISBN: 9781032574868 9781032360898

Subjects--Topical Terms:
Marketing
Strategy.
Innovations

Dewey Class. No.: 658.8 / P467