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Advertising creative : strategy, copy, design /

by Altstiel, Tom,
Authors: Grow, Jean,%author Published by : SAGE Pub., (Los Angeles, CA :) Physical details: xxiv, 463 p.: ill. ; 28 cm ISBN: 1506315380 Subject(s): Advertising. Year: 2017
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Item type Location Call Number Status Notes Date Due
Book Book AUM Main Library English Collections Hall 659.1 A469 (Browse Shelf) Available 20180681
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659 K197The media handbook : 659.1 A244The advertising handbook / 659.1 A244The advertising handbook / 659.1 A469Advertising creative : 659.1 B334Advertising management / 659.1 B427Advertising and promotion :

Includes bibliographical references and index.

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