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International marketing /

by Ghauri, Pervez
Authors: Cateora, Philip R.%author Published by : McGraw-Hill, (London : ) Physical details: xlvi, 682 p. : ill. col. map ISBN: 0077122852 Subject(s): Export marketing. | International business enterprises. | Intercultural communication. Year: 2010
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Item type Location Call Number Status Notes Date Due
Book Book AUM Main Library English Collections Hall 658.84 G411 (Browse Shelf) Available JBC/2011/9932
Book Book AUM Main Library English Collections Hall 658.84 G411 (Browse Shelf) Available JBC/2011/9932

Includes Index

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