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Principles of contemporary marketing /

by Kurtz, David L.
Published by : South-Western Cengage Learning, (Mason, OH :) Physical details: 1 v. (various pagings) : col. ill. ; 29 cm. ISBN: 0538481773 Subject(s): Marketing Year: 2012
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Item type Location Call Number Status Notes Date Due
Book Book AUM Main Library English Collections Hall 658.8 K215 (Browse Shelf) Available JBC/2011/12360
Book Book AUM Main Library English Collections Hall 658.8 K215 (Browse Shelf) Available JBC/2011/12360

Includes bibliographical references and indexes.

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