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Marketing /

Authors: Kerin, Roger A. Series: The Irwin/McGraw-Hill series in marketing Published by : McGraw-Hill/Irwin, (Boston, MA :) Physical details: xliii, 741 p. : col. ill. ; 29 cm. + ISBN: 0071151222 Subject(s): Marketing Year: 2003
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Item type Location Call Number Status Date Due
Book Book AUM Main Library English Collections Hall 658.8 M345 (Browse Shelf) Available
Book Book AUM Main Library English Collections Hall 658.8 M345 (Browse Shelf) Available
Book Book AUM Main Library English Collections Hall 658.8 M345 (Browse Shelf) Available

Includes bibliographical references (p. 682-710) and indexes.

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