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No rules logos : radical design solutions that break the rules /

by Stones, John.
Published by : RotoVision, (Mies, Switzerlan :) Physical details: 203 p. : ill. (chiefly col.) ; 24 cm. ISBN: 2888930528 Subject(s): Logos (Symbols) %Design. Year: 2009
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Item type Location Call Number Status Date Due
Book Book AUM Main Library 741.6 S881 (Browse Shelf) Available

Includes index.

Rule 1. Thou shalt make a logo that is instantly readable -- Rule 2. Thou shalt make the logo appropriate -- Rule 3. Thou shalt make a marque that is constant and unchanging -- Rule 4. Thou shalt keep it simple -- Rule 5. Thou shalt not make mistakes -- Rule 6. Thou shalt not create a rogue -- Feature designers.

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